CRM Comparison and Selection Guide

CRM Comparison and Selection Guide

MNA's Customer Relationship Management (CRM) Comparison and Selection Guide is for nonprofits considering investing in their first platform or switching to a new one. It offers the comparison of seven CRMs: Bloomerang, Wild Apricot, Little Green Light, Salesforce, DonorPerfect, Neon One, and Virtuous. Compiled in Summer/Fall 2025 by Joe Mata of Mata Consulting, this guide combines industry expertise with information gathered from nonprofit leaders across Montana to gather their real experience and opinions with CRMs. See at a glance what CRM's are working well for what types of organizations to start or refine your CRM search. Purchasers will receive a PDF to download the report.

Free for MNA Members.

MNA Members: Please log in to your organization account to download for free. Not sure how to log in? Email mna@mtnonprofit.org.

Non-members may purchase for $15.